Shopify is a popular eCommerce solution picked by many merchants because it’s a fully hosted SaaS (software as a service) solution, but what is the best email service Shopify can offer?
Unfortunately, the answer isn’t as simple as it seems. Whilst Shopify takes care of all your web and domain hosting, they currently don’t deal with email hosting, meaning merchants may be left short!
This means that you will need to find a third-party email service and connect it to your Shopify store instead.
What’s the Best Email Service Shopify Can Support?
The best email service Shopify supports largely depends on your needs and preferences. The most important requirement is that it’s reliable, easy to access and use, and that you get support in case something goes wrong.
There are many free email services available that you can use, like Gmail, Yahoo!, or Microsoft Live. But, they aren’t really up to the task of being your default email service for Shopify. Why? There are two main reasons:
- There’s no dedicated support for merchants if you encounter an issue. You’re treated the same as any other user. Potentially delaying your ability to respond to customers if something goes wrong.
- It looks unprofessional and amateur. Imagine visiting a shop and sending an email, only to receive a reply from a @gmail.com domain instead of the shop’s domain. You’re likely to get suspicious and wonder how professional the business actually is.
The best email service Shopify merchants should look at should always give you a custom domain option to match your store name. It should also include dedicated support if you encounter any issues like forgetting your login details or difficulty finding MX records.
The Best Email Service Shopify Can Support Isn’t Free
There’s no way around it – to get the best email service Shopify merchants need, you will have to pay for it. To get the most bang for your buck, look for the best price to feature ratio.
There are many viable options, but oftentimes they are part of a CRM system, marketing, or business suites. For example, Zoho or Rackspace Email are all very good choices, but their packages are pricey because of all the features and services they include, some of which you might never use.
On the other side of the spectrum, you might find email services that are super cheap, like G Suite by Google, but they often have big limitations when it comes to storage space or the number of custom email addresses you can create. Less than ideal for the growing business.
The Best Email Service Shopify Merchants Can Get Is a Dedicated One
The best email service Shopify merchants should get is a dedicated third-party email hosting provider like Shopped Email! Not only does it cover all Shopify email service needs but it’s hassle-free and allows you to set up custom emails for your store.
Just make sure you are choosing a service best for your store and needs. Just avoid the free email providers, they aren’t going to do your store any favours.